Experimental Tourism Development  icon tourism development

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Creating interactive, authentic experiences that engage the senses and connect with visitors is a great way to increase the tourism potential for your business, organization, or community. By drawing on the people, places, and stories that make your region special, and facilitating encounters between visitors and your local storytellers, well-crafted tourism experiences can increase your visitor revenue and media buzz with minimal capital investment.

Second Nature specializes in experiential tourism development, from introductory workshops to step-by-step experience-building boot camps, and one-on-one experiential development coaching.

Through Second Nature's specialized workshops, you can:

  • Discover the opportunities, investments, and benefits of experiential learning and experiential tourism
  • Learn from successful approaches to experiential travel in the industry
  • Use cutting-edge market segmentation, and marketing tools, to develop experiences targeted to your ideal visitors
  • Master the steps in creating a great visitor experience from inception through logistics, pricing, and marketing

Basic 1-day introductory workshops in your area can be booked through the Manitoba Tourism Education Council (MTEC), or This email address is being protected from spambots. You need JavaScript enabled to view it. directly to create the workshop or coaching you need for your situation.